How do CPA networks work?
What is CPA Marketing? Ecommerce sites around the globe can leverage CPA marketing to create different offers and online marketing campaigns. CPA networks then promote these campaigns through affiliates. The CPA affiliates are paid a set fee each time a referred visitor completes the action or offer.
What is a CPA model?
CPA (Cost-per-action) In a cost-per-action model, metasearch advertisers pay a rate based on user actions. So if a user makes a hotel booking, then an advertiser on a CPA model will pay a booking percentage. In a CPA model, the publisher guarantees the return metric.